Advertising: Principles and Practice (Record no. 1361)
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000 -LEADER | |
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fixed length control field | 00489nam a2200193Ia 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20250221135127.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 250220s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9798129700635 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
Item number | MOR |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Moriarty, W.B. |
245 ## - TITLE STATEMENT | |
Title | Advertising: Principles and Practice |
250 ## - EDITION STATEMENT | |
Edition statement | 1st |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Pearson Education |
Date of publication, distribution, etc. | 2003 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | XIX, 599 |
365 ## - TRADE PRICE | |
Price amount | 60 |
500 ## - GENERAL NOTE | |
General note | Advertising Management |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Advertising Management |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial enumeration / chronology | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
JIM | JIM | 11/18/2003 | Krishna Books | 200.00 | 659.1 (41/5) | 1391 | 659.1 MOR | 2939 | 02/21/2025 | 30 | 140.00 | 11/18/2003 | Books | |||||||
JIM | JIM | 03/08/2004 | Janak Book Distributors | 10.00 | 659.1 (41/5) | 4181 | 659.1 BUR | 4530 | 02/21/2025 | 30 | 7.00 | 03/03/2004 | Books |