Integrated Advertising Promotion and Marketing Communications (Record no. 4960)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00504nam a2200193Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250221135420.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250220s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332518377 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | CLO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Clow, Kenneth E. |
| 245 ## - TITLE STATEMENT | |
| Title | Integrated Advertising Promotion and Marketing Communications |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Pearson Education |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 455 |
| 365 ## - TRADE PRICE | |
| Price amount | 3 |
| 500 ## - GENERAL NOTE | |
| General note | Advertising Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising Management |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial enumeration / chronology | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17156 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659-19 (53/1) | 6708/DEL/15-16 | 659-19 CLO | 17157 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | |||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17158 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17159 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17160 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17161 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17162 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17163 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17164 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17165 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17166 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17167 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17168 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 181/Box No 181) | 6708/DEL/15-16 | 659.1 CLO | 17169 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17170 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17171 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17172 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17173 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17174 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17175 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17176 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17177 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17178 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17179 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17180 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17181 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| Write off | JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (Box No 182/Box No 182) | 6708/DEL/15-16 | 659.1 CLO | 17182 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | ||||||
| JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (41/5) | 6708/DEL/15-16 | 659.1 CLO | 17183 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | |||||||
| JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (41/5) | 6708/DEL/15-16 | 659.1 CLO | 17184 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | |||||||
| JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (41/5) | 6708/DEL/15-16 | 659.1 CLO | 17185 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | |||||||
| JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (41/5) | 6708/DEL/15-16 | 659.1 CLO | 17186 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books | |||||||
| JIM | JIM | 09/30/2015 | International Book House | 10.00 | 659.1 (41/5) | 6708/DEL/15-16 | 659.1 CLO | 17187 | 02/21/2025 | 30 | 7.00 | 09/30/2015 | Books |