H2H Marketing: The Gensis of Human (Record no. 5406)

MARC details
000 -LEADER
fixed length control field 00433nam a2200181Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250221135436.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250220s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783030595302
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title H2H Marketing: The Gensis of Human
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Switzerland
Name of publisher, distributor, etc. Springer
Date of publication, distribution, etc. 2021
300 ## - PHYSICAL DESCRIPTION
Extent 267
365 ## - TRADE PRICE
Price amount 562.5
500 ## - GENERAL NOTE
General note Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial enumeration / chronology Inventory number Total checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
          JIM JIM   03/25/2022 Direct 2250.00 658.8 (52/5) IN-367   658.8 KOT 18295 02/21/2025 25 1688.00 03/24/2022 Books