Internet Marketing: Strategy, Implementation and Practice (Record no. 6342)

MARC details
000 -LEADER
fixed length control field 00704nam a2200205Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250221141548.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250220s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273694052
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number DAV
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dave Chaffey
245 ## - TITLE STATEMENT
Title Internet Marketing: Strategy, Implementation and Practice
250 ## - EDITION STATEMENT
Edition statement 3
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Prentice Hall of India
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 579
500 ## - GENERAL NOTE
General note Internet Marketing
521 ## - TARGET AUDIENCE NOTE
Target audience note E-version
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Analytics
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="..\e-books\MBA III Semester\MBA\Marketing\KMBN MK02 Marketing Analytics\Dave Chaffey - Internet Marketing_ Strategy, Implementation and Practice (3rd Edition)-Prentice Hall (2006).pdf">..\e-books\MBA III Semester\MBA\Marketing\KMBN MK02 Marketing Analytics\Dave Chaffey - Internet Marketing_ Strategy, Implementation and Practice (3rd Edition)-Prentice Hall (2006).pdf</a>
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
          JIM JIM 10/26/2023   658.8 DAV EBK704 02/21/2025 02/21/2025