A Promotion and Integrated Marketing Communications (Record no. 6760)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00296nam a2200109Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250221162253.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250221s9999 xx 000 0 und d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Semenik, Richard J. |
| 245 ## - TITLE STATEMENT | |
| Title | A Promotion and Integrated Marketing Communications |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Thomson Southwestern |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| JIM | JIM | 02/26/2022 | D00175 | 02/21/2025 | 02/21/2025 | Donated Books |