Branding Concepts and process (Record no. 834)

MARC details
000 -LEADER
fixed length control field 00456nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250221135110.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250220s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0333937155
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number PAT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pati, Debashis
245 ## - TITLE STATEMENT
Title Branding Concepts and process
250 ## - EDITION STATEMENT
Edition statement 1st
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Macmillan
Date of publication, distribution, etc. 2003
300 ## - PHYSICAL DESCRIPTION
Extent 212
365 ## - TRADE PRICE
Price amount 58.5
500 ## - GENERAL NOTE
General note Brand Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial enumeration / chronology Inventory number Total checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
          JIM JIM   11/14/2002 Krishna Books 195.00 658.827 (54/4) 1030   658.827 PAT 2011 02/21/2025 30 137.00 11/14/2002 Books