Keller, K. L. <br/><br/>
Strategic Brand Management 

 - 1st 
 - New Delhi  Pearson Education  2004 
 - XXVI, 788 
<br/><br/> Brand Management  
<br/><br/><label>ISBN: </label>9788129702548 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.827  / KEL