Lovelock, Christopher <br/><br/>
Services Marketing 

 - 4th 
 - New Delhi  Pearson Education  2003 
 - XV, 717 
<br/><br/> Service Marketing 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service Marketing
<br/><br/><label>Dewey Class. No.: </label>658.812  / LOV