Rai, Urmila <br/><br/>
Effective Advertising Management 

 - 2nd 
 - New Delhi  Himalaya Publishing House  2002 
 - 346 
<br/><br/> Advertising Management 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising Management
<br/><br/><label>Dewey Class. No.: </label>659.1  / RAI