Batra, Satish K.  <br/><br/>
Consumer Behavior: Text and Cases 

 - 1st 
 - New Delhi  Excel Books  2004 
 - XIV,  536 
<br/><br/> Consumer Behavior 
<br/><br/><label>ISBN: </label>8174463607 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior
<br/><br/><label>Dewey Class. No.: </label>658.8342  / BAT