Payne, Adrian <br/><br/>
The Essence of Service Marketing 

 - 7th 
 - New Delhi  PHI Learning  2002 
 - X, 253 
<br/><br/> Services Marketing 
<br/><br/><label>ISBN: </label>9788120309142 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service Marketing
<br/><br/><label>Dewey Class. No.: </label>658.812  / PAY