Kumar, S. Ramesh <br/><br/>
Managing Indian Brands 

 - 2nd 
 - New Delhi  Vikas Publishing House   2002 
 - XII, 356 
<br/><br/> Brand Management  
<br/><br/><label>ISBN: </label>8125913084 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.827  / KUM