Perreault, William D. <br/><br/>
Basic Marketing: A Global-Managerial Approach 

 - 15 
 - New Delhi  Tata McGraw-Hill  2006 
 - V. P.  
<br/><br/> Marketing 
<br/><br/><label>ISBN: </label>9780070620186 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / PER