Srinivasan, R. <br/><br/>
Services Marketing : The Indian Context 

 - 2nd 
 - New Delhi  PHI Learning  2009 
 - XVI, 267 
<br/><br/> Service Marketing 
<br/><br/><label>ISBN: </label>9788120336940 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service Marketing
<br/><br/><label>Dewey Class. No.: </label>658.812  / SRI