Moriarty, Sandra Wells, William D. <br/><br/>
Advertising & IMC: Principles and Practice 

 - 11 
 - New Delhi  Pearson Education  2023 
 - 644 
<br/><br/> Advertising 
<br/><br/><label>ISBN: </label>9789390394937 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.19  / MOR