TY - BOOK AU - Vincent P. Magnini TI - Surprise! The Secret to Customer Loyalty in the Service Sector SN - 9781631571039 PY - 2015/// CY - New York PB - Business Expert Press KW - MANAGERIAL ECONOMICS N1 - Customer Loyalty; E-version UR - (2014 digital library._ Marketing strategy collection) Magnini, Vincent P - Surprise! _ the secret to customer loyalty in the service sector-Business Expert Press (2015).pdf ER -