PAUL BAINES CHRIS FILL KELLY PAGE <br/><br/>
Essentials of Marketing 

 - United Kingdom  Oxford University Press  2013 
 - 438 
<br/><br/> MARKETING 
<br/><br/> E-version 
<br/><br/><label>ISBN: </label>9780199646500 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT