TY  - BOOK
AU  - Dave Chaffey 
TI  - Internet Marketing: Strategy, Implementation and Practice
SN  - 9780273694052
U1  - 658.8 
PY  - 2006///
CY  - London
PB  - Prentice Hall of India
KW  - Marketing Analytics
N1  - Internet Marketing; E-version
UR  - ..\e-books\MBA III Semester\MBA\Marketing\KMBN MK02 Marketing Analytics\Dave Chaffey - Internet Marketing_ Strategy, Implementation and Practice (3rd Edition)-Prentice Hall (2006).pdf
ER  -