TY  - BOOK
AU  - Chris Chapman
TI  - R for Marketing Research and Analytics
SN  - 9783319144368
U1  - 658.8 
PY  - 2015///
CY  - London
PB  - Springer International Publishing
KW  - B2B AND SERVICES MARKETING
N1  - R for Marketing Research; E-version
UR  - ..\e-books\MBA IV Semester\MBA\Marketing\B2B AND SERVICES MARKETING\(Use R!) Chris Chapman, Elea McDonnell Feit (auth.) - R for Marketing Research and Analytics-Springer International Publishing (2015).pdf
ER  -