Mike Grigsby <br/><br/>
Marketing Analytics: A Practical Guide to Real Marketing Science 

 - London  Kogan Page  2015 
 - 207 
<br/><br/> Marketing Analytics 
<br/><br/> E-version 
<br/><br/><label>ISBN: </label>9780749474188 
<br/><br/><label>Subjects--Topical Terms: </label><br/>B2B AND SERVICES MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / MIK