Valarie A. Zeithaml <br/><br/>
Services Marketing: Integrating Customer Focus Across the Firm 

 - 7 
 - New Delhi  McGraw-Hill Education  2017 
 - 543 
<br/><br/> Service industriesMarketing 
<br/><br/> E-version 
<br/><br/><label>ISBN: </label>9780078112102 
<br/><br/><label>Subjects--Topical Terms: </label><br/>B2B AND SERVICES MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / VAL