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Results of search for 'su:"Consumer Behaviour& Marketing Communications"'
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Authors
Chris Hackley
Clow, Kenneth E
Jayakumar V.
Jing Wang
Kruti Shah
Marieke de Mooij
Schiffman, Leon G.
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Consumer Behaviour& ...
Your search returned 7 results.
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1.
Brand New China: Advertising, Media, and Commercial Culture
by
Jing Wang
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
NewYork
Harvard University Press
2008
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
659.10951 JIN
.
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2.
Consumer Behavior
by
Schiffman, Leon G
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
New Delhi
Pearson Education India
2010
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.83 SCH
.
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3.
Consumer Behavior and Culture: Consequences for Global Marketing and Advertising -
by
Marieke de Mooij
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
London
Sage Publications
2010
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.83 MAR
.
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4.
Advertising and Promotions: An IMC Perspective-
by
Kruti Shah
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
New Delhi
Tata McGraw-Hill
2009
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.83 KRI
.
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5.
Advertising and Promotion: Communicating Brands
by
Chris Hackley
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
London
Sage Publications
2005
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.83 CHR
.
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6.
Integrated advertising, promotion, and marketing communications
by
Clow, Kenneth E
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
New Delhi
Pearson Education India
2018
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.83 CLO
.
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7.
Professional ethics And Human values in Engineering
by
Jayakumar V
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
Africa
The State of Eritea
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
171.2 JAY
.
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