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Results of search for 'su:"Services Marketing"'
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Chris Chapman
Jerry Rackley
Lovelock, Christophe...
Mike Grigsby
Ross Brennan
Steve Baron, Kim Har...
Valarie A. Zeithaml
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E-version Book
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B2B AND SERVICES MAR...
Services Marketing
Your search returned 7 results.
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1.
Services Marketing: People, Technology, Strategy
by
Lovelock, Christopher
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
New Delhi
Pearson India Education
2018
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.8 LOV
.
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2.
Services Marketing: Integrating Customer Focus Across the Firm
by
Valarie A. Zeithaml
Edition:
7
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
New Delhi
McGraw-Hill Education
2017
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.8 VAL
.
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3.
Services Marketing: Text and Cases
by
Steve Baron, Kim Harris
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
London
Macmillan Education
1995
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.8 STE
.
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4.
Marketing An Introduction
by
Ross Brennan
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
New Delhi
Pearson Education
2019
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.8 ROS
.
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5.
Marketing Analytics: A Practical Guide to Real Marketing Science
by
Mike Grigsby
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
London
Kogan Page
2015
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.8 MIK
.
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6.
Marketing Analytics Roadmap: Methods, Metrics, and Tools
by
Jerry Rackley
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
London
Apress
2015
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(1)
Call number:
658.8 JER
.
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7.
R for Marketing Research and Analytics
by
Chris Chapman
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Language:
English
Publication details:
London
Springer International Publishing
2015
Online resources:
Click here to access online
Availability:
Items available for loan:
JIM
(2)
Call number:
658.8 CHR, ..
.
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