000 00509nam a2200193Ia 4500
005 20250221135149.0
008 250220s9999 xx 000 0 und d
020 _a9788120324473
041 _aeng
082 _a659.1
_bJON
100 _aJones, John Philip
245 _aWhat's in a Name?: Advertising and the Concept of Brands
250 _a2nd
260 _aNew Delhi
_bPHI Learning
_c2003
300 _aXI, 308
365 _b58.5
500 _aAdvertising Management
650 _aAdvertising Management
999 _c2266
_d2266