000 | 00666nam a2200181Ia 4500 | ||
---|---|---|---|
005 | 20250221141534.0 | ||
008 | 250220s9999 xx 000 0 und d | ||
020 | _a9783319899572 | ||
041 | _aeng | ||
100 | _aPeter Gentsch | ||
245 | _aAI in Marketing, Sales and Service: How Marketers without a Data Science Degree can use AI, Big Data and Bots | ||
260 |
_aSwitzerland _bPalgrave _c2019 |
||
300 | _a280 | ||
500 | _aMarketing | ||
521 | _aE-version | ||
650 | _aMANAGERIAL ECONOMICS | ||
856 | _uPeter Gentsch - AI in Marketing, Sales and Service_ How Marketers without a Data Science Degree can use AI, Big Data and Bots-Palgrave Macmillan (2018).pdf | ||
999 |
_c5761 _d5761 |