000 00733nam a2200181Ia 4500
005 20250221141548.0
008 250220s9999 xx 000 0 und d
041 _aeng
082 _a658.83
_bCLO
100 _aClow, Kenneth E
245 _aIntegrated advertising, promotion, and marketing communications
260 _aNew Delhi
_bPearson Education India
_c2018
300 _a88
500 _amarketing communication
521 _aE-version
650 _aConsumer Behaviour& Marketing Communications
856 _u..\e-books\MBA III Semester\MBA\Marketing\KMBN MK01 Consumer Behaviour& Marketing Communications\Clow, Kenneth E_Baack, Donald E - Integrated advertising, promotion, and marketing communications-Pearson (2017_2018).pdf
999 _c6333
_d6333