000 00706nam a2200193Ia 4500
005 20250221141551.0
008 250220s9999 xx 000 0 und d
020 _a9789332587687
041 _aeng
082 _a658.8
_bLOV
100 _aLovelock, Christopher
245 _aServices Marketing: People, Technology, Strategy
260 _aNew Delhi
_bPearson India Education
_c2018
300 _a841
500 _aServices Marketing
521 _aE-version
650 _aServices Marketing
856 _u..\e-books\MBA IV Semester\MBA\Marketing\B2B AND SERVICES MARKETING\Wirtz, Jochen_Lovelock, Christopher - Services Marketing_ People, Technology, Strategy-World Scientific Publishing Company (2016).pdf
999 _c6491
_d6491