| 000 | 00706nam a2200193Ia 4500 | ||
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| 005 | 20250221141551.0 | ||
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| 020 | _a9789332587687 | ||
| 041 | _aeng | ||
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_a658.8 _bLOV |
||
| 100 | _aLovelock, Christopher | ||
| 245 | _aServices Marketing: People, Technology, Strategy | ||
| 260 |
_aNew Delhi _bPearson India Education _c2018 |
||
| 300 | _a841 | ||
| 500 | _aServices Marketing | ||
| 521 | _aE-version | ||
| 650 | _aServices Marketing | ||
| 856 | _u..\e-books\MBA IV Semester\MBA\Marketing\B2B AND SERVICES MARKETING\Wirtz, Jochen_Lovelock, Christopher - Services Marketing_ People, Technology, Strategy-World Scientific Publishing Company (2016).pdf | ||
| 999 |
_c6491 _d6491 |
||